Thinking Pinoy Shares the "Secret" of Social Media & "Why Can't They Just Shut Up!?!"


Popular social media personality, Thinking Pinoy or RJ Nieto in real life shared on his official Facebook Page the "Secret" of social media and "why can't they just shut up!?!" referring to the Dilawan or the members of the elite Libera Party.


Thinking Pinoy explained that during the previous years, political content in broadsheets were for the upper crust and the petit bourgeois, while the masses were largely left out in the conversation but through the advent of social media, it provided inclusivitty as it allowed regular citizens to gain levels of political influence that were erstwhile impossible to attain.

The veteran blogger who now worked as consultant of the Department of Foreign Affairs felt ironic that the Establishment decries the crassness of political discourse in Social Media.

Thinking Pinoy also noted that it wasn't Pres. Duterte who sparked the anger and vitriol in online platforms but it was always been there, it's just that now, sheltered elites get to hear them, even if they don't want to, because we now exist in a unified platform through social media.


Here's the Complete Revelations of Thinking Pinoy:

THE "SECRET" OF SOCIAL MEDIA AND "WHY CAN'T THEY JUST SHUT UP!?!"

Much of social media influencers' collective dominance over domestic political discourse can be attributed to the medium's capacity for inclusivity.

Let's face it: long ago, political content in broadsheets were for the upper crust and the petit bourgeois, while the masses were largely left out in the conversation.

Social media provided inclusivity. It allowed regular citizens to gain levels of political influence that were erstwhile impossible to attain.

I find it ironic that the Establishment decries the crassness of political discourse in Social Media. What did they expect from the Common Tao, who has never been heard before?

No, it wasn't Duterte who sparked the anger and vitriol in online platforms. The anger of and the vitriol from the masses have always been there: it's just that now, the sheltered elites get to hear them, even if they don't want to, because we now exist in a unified platform.

Maybe, if the political elite -- the small circle of people who have been in power since 1986 -- took care of the Common Tao, then they wouldn't be as angry and frustrated as they are now.

But it's too late for that, isn't it?

Before social media, the #disente people never really heard the masses talking politics.

It was a simple issue of geography: the rich live in their gated communities, the poor everywhere else. And with this, the political elite, with help from traditional media, can manage to ignore the outcry of Juan and Maria.

But social media changed everything. No matter how many settings an elitist Facebook user tinkers with, he's bound to see a post or two from "A Masa".

And that's what irks the Elite, along with those who think they are elite.

The problem of the Elites can be summed up into one single question:

"Why can't the masa just shut up?"

INCLUSIVITY AND POLITICS

I think it started with Erap. Erap didn't benefit from social media, but his campaign messaging centered on inclusivity, and that allowed him to snag the presidency.

Gloria, on the other hand, was a very unpopular president, not only because the public are all too aware of her aristocratic roots, but also because she failed to make the public felt that they're heard. She "won" by default in 2001 so we can't do anything about that, but I feel that it was really FPJ who won in 2004.

FPJ, like Erap, used inclusivity.

Then came PNoy who won the presidency despite his aristocratic roots because his mother's death reminded us of the years after the 70s dictatorship, an era that school textbooks painted as the peak of Filipino optimism.

But Yolanda, SAF, Mamasapano, and Kidapawan, were striking reminders that it's best to let bygones be bygones. It reminded us that our optimism got the better of us: the masses realized that the second Aquino was no better than the aristocrat before him.

Then Duterte came into the picture. He has the sensibilities of an educated probinsiyano, and what is much of the country but educated probinsiyanos. Duterte, among the five, best represented the Common Tao. With Duterte, 16 million educated probinsiyanos felt that they're in again.

With these said, Social Media used the same "secret" that Erap, FPJ, and Duterte used: inclusivity.

It made the Common Tao feel that their opinions matter. And unless we go back to the Stone Age, I believe that Social Media is here to dominate.

So goodbye political ads. They didn't work in 2016, so just imagine how much more ineffective they will be in 2019.

The battleground of politics is now on social media, and the truthfulness of that statement is independent from your willingness to acknowledge it.

Source: ThinkingPinoy


Thinking Pinoy Shares the "Secret" of Social Media & "Why Can't They Just Shut Up!?!" Thinking Pinoy Shares the "Secret" of Social Media & "Why Can't They Just Shut Up!?!" Reviewed by Phil Newsome on 7/10/2017 Rating: 5

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